• Develop, plan, and execute Google Ads campaigns based on business goals, including search, display, and shopping.
• Conduct in-depth keyword research to target the right audience and optimize bids for better ad placement and cost efficiency, while aligning with SEO strategies for better organic and paid synergy.
• Write compelling ad copies using SEO principles, create engaging visuals, and continuously refine ad creatives based on performance insights.
• Identify and refine audience segments using demographic, behavioral, and interest-based data to ensure ads reach the right users at the right time.
• Monitor campaign and website performance, analyze traffic sources, and use SEO insights to improve both paid and organic search visibility.

Qualifications:

• Has at least 6 months to 1 year of experience in marketing, google advertisement, SEO analytics.
• Proficiency in developing and implementing strategies to reach specific audiences.
• Strong analytical skills with the ability to interpret data and make informed decisions.
• Excellent communication and collaboration skills.
• Flexible and have strong time management skills.