Role: Marketing Associate

Location: Hybrid

Reports to: Marketing Manager

We’re not just building a pet supplement brand. We’re building a brand that pet parents love. That’s why we’re looking for a Marketing Associate who’s part content creator, part community builder, and part marketer who just gets it.

This role is 70% focused on storytelling, content creation, and community; and 30% on growth and retail support. Keep reading if you’re emotionally fluent, meme-aware, and passionate about making everyday moments scroll-stopping.

What You’ll Do – 70% Creative & Community

Content Creation & Social Media (Main Focus)

• Turn everyday pet problems into moments worth sharing. Find humor, heart, and the special in the mundane.
• Create warm, witty, relatable content that celebrates pets and the people who love them.
• Plan, shoot, edit, and publish content on FB, IG, and Tiktok (bonus if you’re confident on or off cam).
• Create thumb-stopping visuals with Canva, Capcut, or your favorite tools.
• Write witty, relatable captions in our brand voice.
• Maintain a consistent posting calendar across FB, IG, and Tiktok.
• Engage our Facebook Group (Pet Parents Club by #ThePerfectPaws) by posting updates, moderating discussions, and making our community feel seen and loved.
• Reply to comments, messages, and DMs to build real relationships with our audience.
• Join the occasional event or pop-up to capture behind-the-scenes social content.
• Repurpose content across platforms (Reels to Stories to emails, etc.).
• Report social media performance monthly.

Community Management & Influencers

• Help build a warm and active community across social media, online groups, and IRL events.
• Help launch UGC campaigns and spotlight real pawrents.
• Identify potential ambassadors and superfans from our community.
• Support influencer and ambassador outreach, coordination, and content tracking.
• Assist in creating a strong ambassador program that’s not about #ads, but about authentic connections.
• Support email campaigns (ex. drafting copy, light layout edits).

What You’ll Do – 30% eCommerce, Retail & Growth Support

• Help update product listings, track shop performance, and support online campaigns (Shopee, Lazada, Tiktok Shop, Shopify).
• Support creation and reporting for paid social and email campaigns.
• Assist in monitoring paid ads and testing new growth levers (ex. Loyalty Program).
• Assist in coordinating in-store campaigns and collabs with retailers like Pet Express.
• Help plan and execute events, brand partnerships, and sampling activities.
• Be hands-on when needed during launches or sampling activities.
• Help us spot what’s working, what’s not, and what’s worth testing next. Stay curious about how content and commerce connect

You’re the right fit if:

• You get the internet. You know why a funny TikTok about dog poop can go viral, and why people unfollow brands that feel too “salesy”. Strong grasp of social platforms and what kind of content actually works.
• You care deeply about animals, storytelling, and making people feel something, even in a 15-second Reel
• You’re naturally witty and emotionally fluent. You know how to ride trends but make them your own.
• You’ve edited videos and created graphics using apps like CapCut, Canva, or Adobe tools.
• You’re organized, independent, and constantly pitching ideas.
• Ready to help wherever needed, whether that’s writing a caption or helping set up at an event.
• Bonus points for experience with eCommerce, performance marketing, PR, or pet care.
• Bonus points if you have connections in the pet industry and can forge partnerships with them.

To apply:

Send your resume and portfolio to [email protected] with the subject line: Marketing Associate Application – [Your Full Name]

We’re excited to meet someone who wants to help us become the go-to pet wellness brand, not just for the products we sell, but for the stories we tell.

Please refer to job description.