• Lead and motivate the Sales team to achieve company sales targets.
• Manage and optimize distribution, deliveries, and stock levels across stores.
• Drive sales growth through effective product placement, account expansion, and marketing support.
• Build and maintain strong relationships with buyers and customers.
• Coach and mentor the Sales team, setting clear goals and evaluating performance.
• Oversee inventory management to minimize returns and losses.
• Approve delivery schedules, purchase orders, and pricing adjustments.
• Leverage sales data and analytics to improve sales strategies and operational efficiency.

Key Performance Indicators (KPIs)

• Increase in overall sales volume.
• Reduction in goods nearing expiry or returned.
• Support for AR collection and account management.