1. Search Engine Optimization: Responsible for optimizing English sites on major search engines such as Google for overseas online media. This includes utilizing technical methods and strategies to improve website rankings in search engines, thereby increasing website exposure and traffic.

2. Data Analysis and Strategy Development: Conduct data analysis and tracking for target keywords, formulating and implementing SEO strategies and plans. Analyze sites with abnormal rankings, provide timely feedback on issues, and continuously improve optimization effectiveness.

3. Advertising Budget Management: Use Google AdWords account management tools to regularly submit advertising budget proposals, monitor advertising performance, and timely adjust bids and placement times to maximize advertising effectiveness.

4. Competitor Analysis: Monitor and analyze competitors' websites, including content and keyword usage, to provide optimization recommendations that ensure the company's competitiveness in overseas markets.

5. Marketing Promotion Plans: Participate in the development and execution of overseas marketing promotion plans, ensuring that SEO optimization efforts align with the company's overall marketing strategy.

6. Team Collaboration and Communication: Maintain effective communication and collaboration with team members, clients, and other relevant departments to ensure the smooth progress of projects.

1. Educational Background: Bachelor's degree or higher, with over 2 years of experience in overseas SEO optimization, familiar with the rules and techniques of search engine optimization in overseas markets.

2. Language Proficiency: Strong foundation in English with good grammatical skills, capable of proficiently reading, writing, and translating SEO-related content in English.

3. Professional Skills:

- Proficient in SEO principles and strategies, familiar with search engine ranking mechanisms and algorithm updates.

- Possess data analysis skills, familiar with website analysis tools such as Google Analytics, Ahrefs, and Mangools, capable of effectively analyzing existing data.

- Proficient in advertising management tools such as Google AdWords, able to formulate and execute advertising strategies.

1. Comprehensive Qualities:

- Possess good logical thinking ability, with skills in problem analysis and resolution.

- Strong sense of responsibility and team spirit, with a diligent and serious work attitude.

- Excellent learning ability and stress resilience, able to adapt to a fast-paced work environment.

- Good communication and organizational coordination skills, capable of effective collaboration with other departments.