ROLE SUMMARY

We’re looking for a Social Media Manager who’s young, creative, and obsessively online - someone who can create content, ride trends, analyze performance, and grow our community across platforms. This role blends content creation, content strategy, social analytics, and real-time sports culture.

KEY RESPONSIBILITIES

• Content Creation & Trendspotting
• Ideate, script, and produce platform-native content (short-form, photo, graphic, snippets, memes).
• Identify and jump on trends within 24–48 hours.
• Maintain Alta’s tone: energetic, credible, creator-driven.
• Manage a posting calendar covering daily content across core platforms.

Social Media Management

• Own day-to-day content deployment for FB, IG, TikTok, YT, X, and future platforms.
• Ensure each platform has tailored formats and messaging.
• Maintain consistent brand voice and creative style.

Data Analytics & Optimization

• Track daily, weekly, and monthly insights and adjust content direction.
• Use analytics tools to recommend new content categories and audience segments.
• Monitor growth trends of competitor pages and industry benchmarks.

Audience Engagement & Community Building

• Reply to comments, DMs, and mentions using Alta’s brand personality.
• Build creator-style rapport with followers.
• Manage UGC initiatives and identify micro-influencers.

Collaboration & Campaign Execution

• Work with the Marketing and Brand teams for monthly campaign rollouts.
• Coordinate with KOLs and creators for features and collabs.
• Support community campaigns (campus, sports clubs, leagues).

REQUIRED QUALIFICATIONS

Skills & Experience

• 1–3 years in Social Media Management or Content Creation.
• Demonstrable skill in TikTok/IG Reels editing (CapCut, mobile-first editing).
• Knows how to read and report insights (reach, retention, CTR, CPM, engagement rate).
• Strong understanding of sports culture, athletes, leagues, and fan communities.
• Ability to appear on camera (optional but strongly preferred).

Mindset & Traits

• Young, energetic, trend-obsessed.
• High sense of urgency - “post now, optimize later.”
• Bold, playful, fast-thinking.
• Loves sports and understands the Gen Z digital language.

About Alta Sports

Alta Sports is the world’s home court - online. We bring the pulse of global sports culture straight to the next generation of fans and athletes. Fast. Fresh. Fearless. If you understand trends before they hit the mainstream, live on social, and know how to translate data into hype - you might be the one.